It is essential to provide the client with the desired results based on the client’s objectives. To monitor and ensure this, IMC conducts an internal and external system of checks and balances as well as thorough media audits.
Execution and Managment
We gather all necessary market research information, based on our client’s marketing objectives. We then develop a strategic advertising and marketing plan that is designed to generate the desired results.
At IMC, we analyze and creatively select the communication channels that will direct the advertising messages to the desired target audience at the most appropriate place and time.